Not getting as much attention on your dating profile as you’d like? It’s probably time to update your profile photo.

We’re data geeks and it’s clear from the analysis that guys are automatically swiping past profiles that don’t have a strong profile photo.

Your online dating profile is your advert to attract attention and in marketing, the image is everything. Strong images attract the eye and they also help create a stronger emotional connection much more quickly than text or audio. Photos matter. A lot.

The best photos to use for your dating profile are ones that make you look good, help you stand out from the crowd and help tell your story.

For photos that make you look good

Make the effort to showcase your best-self in your photos. People are scrolling and swiping through photos so quickly, you get one chance to impress and intrigue them. Make it count.

For photos that tell your story

While showing people what you look like is obviously an important factor in your photos, it’s also worth realising that there is more going on here. When they look at your photos, they aren’t just finding out what you look like, they’re figuring out – often subconsciously – who you are as a person and what kind of life you lead, using whatever is in the photos as clues to work out more about you.

How can you let a guy know what kind of person you are? An easy way of approaching this is by figuring out what you’re into, where you like to hang out, what you like to do, what you like to wear, what makes you uniquely you. Then, choose outfits that you love, go somewhere you love, hold something you love or do something you love in your photos. This way, you’re guaranteed to be looking happy and relaxed in your shots and whatever is going on in the photo will give guys clues as to who you are and what you’re about.

By using photos that align more with your vibe, you’ll start attracting guys who are a better fit for what you’re looking for.

For photos that help you stand out

Dating profiles are most meaningful when they help you stand out from the crowd for all the right reasons.

How can you make sure your photos will attract lots of attention?

Use good quality images

We live in a visual world. The most successful marketing campaigns use engaging, high-quality images.

Approach your online dating profile in the same way and you’ll notice a big uplift in the attention your profile gets.

Embrace colour

The use of bold colours is a really easy way to make your photos jump off the page. Red is a particularly good colour for attracting guys. If you’re not into wearing much colour, include some colourful backgrounds instead.

Be the main focus of the shot

The most popular dating profile photos just have one person in the shot and that person is the most interesting thing in the shot.

Avoid using photos with other people – it’s confusing.

Put the technology to work and connect with local guys near you, with Gaydar.net